Digital Marketing & Social Media

Position: Digital Marketing Specialist

Experience Required: 1-3 Years only

Language Proficiency: Fluent in English Required

Responsibilities

• Clearly understand and implement digital marketing campaigns which fit client needs
• Provide analytical reporting of campaigns to stakeholders
• Increase brand awareness for Sun Tours.
• Boost visits to Sun Travel's online platform.
• Engage with the travel-interested target audience.
• Convert potential clients into active buyers.
• Segment clients based on new or existing status.
• Plan and execute paid advertising campaigns on social platforms to promote travel programs or seasonal offers.
• Monitor ad performance, adjust budgets, and target for maximum return on investment (ROI).
• Develop and enhance website content to drive bookings and market the site through social media.
• Refine strategies based on data insights for enhanced results.
• Reporting on ROI for campaigns and offers
• Define key performance indicators (KPIs) for Sun Tour's social media channels.
• Develop a content strategy encompassing travel tips, destinations highlights, and company promotions.
• Create a synchronized social media calendar aligned with Sun Travel's promotional schedule.
• Design engaging visual graphics showcasing Sun Travel's destinations and services.
• Write and schedule travel-related social media posts.
• Monitor trending travel topics and create content as needed.
• SEO / SEM
• Developing a deep understanding of our product proposition with partners
• Manage Sun Tours products and rates in OTA portals & social Media
• Assisting with trouble shooting and API integration
• Generating leads and onboarding new accounts
• Using data-derived decision making to provide insights into product and pricing strategy
• Develop an OTA campaign calendar to align key partner marketing activities with the Sun Tours marketing schematic

Qualifications

• Bachelor's degree in Marketing or any related field.Experience in marketing, ideally within the fitness industry
• Experience in sales and marketing, including lead generation and campaign execution
• Excellent written and verbal communication skills in both Arabic and English
• Strong analytical and problem-solving skills
• Creativity and a passion for fitness
• Proficiency in social media marketing tools and content management systems
• Experience with marketing analytics a plus
• Arabic & English language
• Fluency in Microsoft Office suite (Outlook, Excel, Word, PowerPoint, etc.)
• Experience with SEO and SEM Strong written, verbal and collaboration skills
• Experience in Desiging.
• Experience in Ads Manager & Meta Business Suite.

Come join us and be part of our exciting team! Apply now to start your new adventure!

• Send Resume to : suntourshr@suntours.jo