The objective of this scope is to develop market intelligent document briefs (Export Fact Sheets) for select product groups within three priority sectors, Food, Chemicals and Architecture Engineering, that present potential exporters with information on export opportunities in specific target markets, how to access markets and potential competitors and buyers. The Export Fact Sheets should be developed using secondary data sources, such as the United Nation ITC portal and tools. At a minimum, the Fact Sheets should include data about the product groups in identified sectors and potential new markets spanning the last ten years as following:
Product export performance in current markets and future trends
Identifying new untapped potential market for these products or services
Market size, market access condition
Market requirement
Once the Fact Sheets are developed, ERA will co-host awareness sessions with JE to amplify JE and its services and enable the private sector to access relevant, pre-identified export opportunities and markets, including what factors to be mindful of when assessing export opportunities, identifying global buyers, and brokering deals within/through JE and relevant TPIs.
