JOB RESPONSIBILITY 1: Environment scanning and analysis
- In coordination with the Head of Communications & Advocacy, and other CARE staff, establish a regular environment scanning and media monitoring analysis where key information/developments on a local/regional/international levels relevant to CARE’s mission in Jordan is compiled and shared on regular basis with CARE Jordan team.
- Support CARE Jordan management team to develop and strengthen employees’ engagement in communications and outreach activities
- Support CARE Jordan management team to develop and strengthen employees’ engagement in communications and outreach activities
JOB RESPONSIBILITY 2: Communications
- Support the Head of Communications & Advocacy in the development of CARE Jordan’s communications strategy and alignment with programmatic objectives, donor visibility requirements, and key advocacy messages.
- Build and maintain relationships with social media influencers, journalists, bloggers that will help advance CARE Jordan’s work
- Identify target audiences and create strategies to effectively engage them.
- Work closely with CARE Jordan program teams to identify success stories as well as highlight key areas of concern and support efforts to “tell our story in a compelling manner” and maintain a library of success stories.
- Develop, write and edit communications materials, including press releases and social media content and promote through appropriate social channels
- Maintain digital media archives including photos and videos.
- Work with the Head of Communications & Advocacy to conceptualize and implement communications strategies and campaigns
- Manage CARE Jordan’s photo Library, publications library, tools available in the department (Camera, recorder...)
- Regularly share stories, photos and other resource ideas to CARE Jordan’s Social Media and Website where opportunities are identified, and/or as requested.
- Support production and public dissemination of key documents produced, as well as documentation of key events, commemoration days, etc.
- Support CARE Jordan’s compliance with global CARE branding and corporate identity as well as compliance with donor branding and visibility guidelines;
- Coordinate and lead on the development of annual newsletter, Social Media posts, CARE Jordan’s website materials or any other publications of CARE Jordan including distribution of annual reports and productions for internal and external distribution.
- Organize and plan to highlight important humanitarian days of relevance to CARE mission through development of stories, photo galleries, social media packages…etc. such as World Humanitarian Day, International Women’s Day, 16 Days of Activism against GBV, International Day of the Girl, and World Refugee Day to mention a few.
JOB RESPONSIBILITY 3: Advocacy
- Support CARE Jordan efforts in the development and implementation of an advocacy strategy to further CARE’s mission to advance humanitarian, development and protection needs of the most vulnerable in Jordan – including refugees and with emphasis on women and girls.
- Support the Head of Communications & Advocacy
- In coordinating with program teams, to develop key advocacy messages, campaigns, and documents in line with set advocacy objectives.
- Support CARE Jordan in mapping key stakeholders and contacts and integrate into CARE’s centralized contact list.
JOB RESPONSIBILITY 4: Brand Standards and CARE Visibility
- Ensure that all publications including pamphlets, leaflets, poster, flyers and all other CARE Jordan related printable material is unified and correct branding is applied
- Ensure digital content aligns with CARE’s brand's identity and message, and assist with campaigns as needed
- Ensure that all staff are following the CARE Jordan visibility SOPs and Update SOPs as needed
- Support in planning and oversight for VIP visitor engagement, (CEOs, celebrities, high profile media personalities), during field visits, ensuring appropriate planning (risk mitigation, pre-visits, meetings with external partners, key messages)
- Support the production of tools to help communicate CARE mission, vision and standards to beneficiaries / communities;
- Support program teams in preparation of program briefs, story development and dissemination, etc. to effectively tell stories from the field.
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