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(This message was added in version 6.7.0.) in /home/wathefty/public_html/jobs/wp-includes/functions.php on line 6170Overview of Lavish Ride LLC<\/strong><\/p>\n Lavish Ride LLC is a premier provider of luxurious transportation services for corporate and individual clients. We believe determination is the main key to a success story, and for us, that story started 8 years ago with a mission to ensure traveling safely in absolute luxury around the globe. Our persevering and aspiring professionals share a commitment to Lavish Ride\u2019s core values of service, comfortability, privacy, and safety in every interaction for our clients demand the best \u2013 and so do we. That\u2019s why each individual is given the tools and training they need to succeed, resulting in pride for the work they do and the dedication they have to our clients.<\/p>\n Social Media and Google Ads Specialist Job Description<\/strong><\/p>\n The Social Media and Google Ads Specialist attracts and interacts with targeted virtual communities and network users in order to help us make better business decisions based on our marketing data, achieve superior customer engagement and intimacy, website traffic, social media traffic, and revenue by strategically exploiting all aspects of the marketing roadmap.<\/p>\n The role focuses on maintaining the Social Media and Google Ad accounts of our company, analyzing the results to identify patterns and trends that can help us improve the efficiency and usability of our services, and improving our Social Media and Google Ad accounts by maximizing the return on our investment.<\/p>\n Social Media and Google Ads Specialist Job Requirements<\/strong><\/p>\n \u25cf Bachelor's degree in Digital Marketing.<\/p>\n \u25cf Excellent command of English.<\/p>\n \u25cf Minimum 2-4 years of work experience as a Social Media and Digital Marketing Specialist.<\/p>\n \u25cf Adequate knowledge of web design, web development, CRO, SEM, and SEO.<\/p>\n \u25cf In-depth knowledge of Google Ads, Microsoft Advertising (formerly Bing Ads), and Google Analytics.<\/p>\n Social Media and Google Ads Specialist Skills and Qualifications<\/strong><\/p>\n \u25cf Positive attitude, detail, and customer-oriented with good multitasking and organizational ability.<\/p>\n \u25cf Demonstrable social networking experience and social analytics tools knowledge.<\/p>\n \u25cf Knowledge of online marketing and a good understanding of major marketing channels.<\/p>\n \u25cf Excellent consulting, writing, editing (photo\/video\/text), presentation, and communication skills.<\/p>\n \u25cf Competency with using frequently used computer software and programs, such as Microsoft Office<\/p>\n Social Media and Google Ads Specialist Responsibilities<\/strong><\/p>\n \u25cf Setting up and optimizing Lavish Ride LLC pages within each platform to increase the visibility of the company's social content.<\/p>\n \u25cf Generating, editing, publishing, and sharing daily content (original text, images, video, or HTML) that builds meaningful connections and encourages community members to take action.<\/p>\n \u25cf Creating editorial calendars and syndication schedules.<\/p>\n \u25cf Building and executing social media strategy through competitive research, platform determination, benchmarking, messaging, and audience identification.<\/p>\n \u25cf Analyzing customer data to identify potential customers who may be interested in our company\u2019s services and build strong client relationships through social media interactions.<\/p>\n \u25cf Continuously improve by capturing and analyzing the appropriate social data\/metrics, insights, and best practices, and ensuring to act on them.<\/p>\n \u25cf Moderating all user-generated content in line with the moderation policy for each community.<\/p>\n \u25cf Using Google Ads to drive and manage a variety of online marketing campaigns.<\/p>\n \u25cf Creating and optimizing Ad campaigns and PPC landing pages.<\/p>\n \u25cf Executing Ad campaigns across various channels such as search engines, social media platforms, or mobile devices.<\/p>\n \u25cf Creating and managing conversion tracking tools to measure campaign effectiveness.<\/p>\n \u25cf Identifying critical conversion points and drop-off points and optimizing user funnels.<\/p>\n \u25cf Analyzing performance data to identify trends and patterns in order to improve campaign effectiveness.<\/p>\n \u25cf Analyzing and optimizing Ad and PPC campaigns to increase ROIs.<\/p>\n \u25cf Creating reports showing campaign effectiveness.<\/p>\n \u25cf Developing PPC strategies to increase online visibility.<\/p>\n \u25cf Planning, executing, managing and optimizing display advertising campaigns across multiple devices.<\/p>\n \u25cf Collaborating with other departments (Public relations, Sales, Marketing etc) to develop strategies, improve website traffic and sales, manage reputation, identify key players, coordinate actions, and ensure all advertising campaigns meet objectives set.<\/p>\n \u25cf Collaborating with agencies and vendor partners to achieve the best results possible.<\/p>\n \u25cf Research new advertising opportunities, evaluate emerging technologies, and provide recommendations to management on which ones are best for the company\u2019s goals.<\/p>\n \u25cf Brainstorming with team members to conclude new and creative ideas.<\/p>\n