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{"id":40550,"date":"2022-07-15T22:19:22","date_gmt":"2022-07-15T19:19:22","guid":{"rendered":"https:\/\/wathefty.com\/jobs\/2022\/07\/15\/digital-experience-specialist-2\/"},"modified":"2022-07-15T22:19:22","modified_gmt":"2022-07-15T19:19:22","slug":"digital-experience-specialist-2","status":"publish","type":"post","link":"https:\/\/wathefty.com\/jobs\/2022\/07\/15\/digital-experience-specialist-2\/","title":{"rendered":"Digital Experience Specialist"},"content":{"rendered":"<h2>Job Description<\/h2>\n<p><strong>Job Purpose:-<\/strong><br \/>The Digital Experience Specialist is responsible for bringing a smooth experience across all of our websites and mobile applications. This job will<br \/>also ensure that we are differentiating our digital experience against our peers in both the execution and usage of our tools.<br \/>A day in the life of the Digital Experience Specialist.<br \/>Build relationships with our clients to establish strong rapport and provide an exceptional digital customer experience<br \/>Utilize Google Analytics and Google Optimize to check for trends and ways to build optimization into the digital experience<br \/>Recommend ways for us to build efficiency and streamline our process to provide optimization<br \/>Educate internal team members about emerging optimization trends.<br \/><strong>Job Accountabilities:-<\/strong><br \/><strong>Business Specifics:<\/strong><br \/>Establishing solid relationships with our third-party vendors and provide project direction that leads to a successful conversion for new<br \/>and repeat customers<br \/>Running Google Analytics to pull performance insights across channels and recommend actionable ways through thought leadership for<br \/>third party tool optimization<br \/>Staying ahead of the curve on new and evolving best practices to then share findings with our team<br \/>Enhancing our customer experience by improving, identifying and prioritizing on-site optimizations<br \/>Looking for ways to compare and contrast data and customer feedback to optimize site navigation, identify areas of improvement and<br \/>also data gaps.<br \/>Work with our UX Designers to implement those changes.<br \/>Performing A\/B testing with Google Optimize and utilize findings to make data-driven decisions that give maximum impact and drive<br \/>metrics<br \/>Developing framework and mapping suitable analytics solutions to ensure that all required performance data can be reliably tracked and<br \/>reported on digital channels<br \/>Communicating analytics requirements and best practices to IT, transformation, vendors and functional product managers<br \/>Producing analytics audit reports for corrective or advanced tracking and data collection architectures, via the analytics suite for web and<br \/>mobile channels<br \/>Building strong relationships with marketing and product teams to identify digital analytics objectives and educate them on the<br \/>importance of online measurement<br \/>Own the website and mobile tagging platforms and work with vendors to ensure proper implementation of digital analytics and marketing<br \/>tags<br \/>Produce real-time dashboards and ad-hoc insights presentations using different data visualization tools<br \/><strong>Generic<\/strong>:<br \/>Use Project Management tools for documentation and managing project tasks and timelines<br \/>Effectively communicate the status, value, and importance of digital analytics to stakeholders<br \/>Contributing to a team environment, assisting with documentation, on-going education, and other impactful opportunities to contribute to<br \/>the overall digital analytics maturity<br \/>Being an advocate for data driven decision making and smarter marketing with data<br \/>Work with different stakeholders across the bank to increase digital analytics maturity and insights on different bank products and ensure<br \/>proper signoffs.<br \/>Ensure compliance with all CBK, GB operational procedures<br \/><strong>Key Performance Indicators:<\/strong><br \/>Realtime insights on website, app traffic for data-driven insights<br \/>Establish metrics about customer behavior on digital channels<br \/>Results around experimentation to optimize customer experience<br \/>Enhance the digital analytics maturity level<br \/><strong>Education and Qualification:<\/strong><br \/>Bachelor&amp;rsquos degree<br \/><strong>Knowledge:<\/strong><br \/>Proven track record in digital marketing and onsite optimization tools.<br \/><strong>Experience:<\/strong><br \/>4-8 years of relevant experience in marketing or digital field.<br \/><strong>Accreditation \/ Licensing:<\/strong><br \/>Google Analytics IQ , CWA                                   <\/p>\n<h2>Job Details<\/h2>\n<h3>Employment Types:<\/h3>\n<p>                                                                  Full time                                                      <\/p>\n<h3>Industry:<\/h3>\n<p>                                                              Banking                             \/                                 Accounting                             \/                                 Financial Services                                                      <\/p>\n<h3>Function:<\/h3>\n<p>                                                                  IT                                                      <\/p>\n<h3>Roles:<\/h3>\n<p>                                                              Software Engineer                             \/                                 Programmer                                                      <\/p>\n<p><a href=https:\/\/www.monstergulf.com\/job\/digital-experience-specialist-first-gulf-bank-kuwait-6653832?searchId=1ded371c-bbdd-4578-b1a6-aaccb82aa23e>\u0644\u0644\u062a\u0642\u062f\u0645 \u0639\u0644\u0649 \u0627\u0644\u0648\u0638\u064a\u0641\u0629 \u0627\u0636\u063a\u0637 \u0647\u0646\u0627<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Job Description<br \/>\nJob Purpose:-<br \/>\nThe Digital Experience Specialist is responsible for bringing a smooth experience across all of our websites and mobile applications. This job will<br \/>\nalso ensure that we are differentiating our digital experience against our peers in both the execution and usage of our tools.<br \/>\nA day in the life of the Digital Experience Specialist.<br \/>\nBuild relationships with our clients to establish strong rapport and provide an exceptional digital customer experience<br \/>\nUtilize Google Analytics and Google Optimize to check for trends and ways to build optimization into the digital experience<br \/>\nRecommend ways for us to build efficiency and streamline our process to provide optimization<br \/>\nEducate internal team members about emerging optimization trends.<br \/>\nJob Accountabilities:-<br \/>\nBusiness Specifics:<br \/>\nEstablishing solid relationships with our third-party vendors and provide project direction that leads to a successful conversion for new<br \/>\nand repeat customers<br \/>\nRunning Google Analytics to pull ..<\/p>\n","protected":false},"author":2,"featured_media":40604,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_ti_tpc_template_sync":false,"_ti_tpc_template_id":"","spay_email":"","footnotes":""},"categories":[22,50],"tags":[],"class_list":["post-40550","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-_","category-50"],"jetpack_featured_media_url":"https:\/\/wathefty.com\/jobs\/wp-content\/uploads\/2022\/07\/\u0648\u0638\u0627\u0626\u0641-\u0627\u0644\u0623\u0631\u062f\u0646.png","_links":{"self":[{"href":"https:\/\/wathefty.com\/jobs\/wp-json\/wp\/v2\/posts\/40550","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/wathefty.com\/jobs\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/wathefty.com\/jobs\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/wathefty.com\/jobs\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/wathefty.com\/jobs\/wp-json\/wp\/v2\/comments?post=40550"}],"version-history":[{"count":0,"href":"https:\/\/wathefty.com\/jobs\/wp-json\/wp\/v2\/posts\/40550\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/wathefty.com\/jobs\/wp-json\/wp\/v2\/media\/40604"}],"wp:attachment":[{"href":"https:\/\/wathefty.com\/jobs\/wp-json\/wp\/v2\/media?parent=40550"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/wathefty.com\/jobs\/wp-json\/wp\/v2\/categories?post=40550"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/wathefty.com\/jobs\/wp-json\/wp\/v2\/tags?post=40550"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}