PR Analyst

28 مايو، 2023

0 0 دقيقة واحدة

Job Description

Our Mission is to Simplify Life. We are looking to Simplify and automate complex decision-making for customer centric industries, like Utilities, Financial Services, Logistics, and commerce, that drive the world's economies and you have the chance to join the revolution. We are trying to solve huge challenges in today's enterprise that are directly impacting the employee and customer experience.

What can we promise you:

You’ll join a global family of awesome, passionate people that are working together to build a sustainable, scalable ecosystem committed to using logic to create a better experience.
We want you to help us become better. You will be empowered to drive change and innovate.
That we will invest in you. We will give you the opportunity to master your domain and drive excellence.

Job Summary:

Responsible for developing and executing effective public relations strategies that will enhance Avertra’s reputation with our target audience.

Job Responsibilities:

Creating engaging and informative content for press releases, media pitches, and other PR materials.
Coordinating with media outlets to secure coverage and arrange interviews for company representatives.
Managing company events such as press conferences, and media tours.
Building and maintaining relationships with journalists, influencers, and other key stakeholders.
Tracking and reporting on PR campaign performance, as well as making recommendations for improvements.

Skills

Requirements

Needed Competencies:

Excellent communication skills, both written and verbal.
Strong organizational skills and attention to detail.
Ability to prioritize and manage multiple projects simultaneously.
Proactive problem-solving skills.
Ability to work both independently and collaboratively within a team.
Familiarity with PR software and tools (e.g., Cision, Meltwater, etc.).
Knowledge of current trends and best practices in public relations.
Comfortable with data analysis and reporting.

Education:

BSc degree in Public Relations, Communications, Marketing, Journalism, or a related field.

Experience:

1-2 years of experience in marketing, Journalism, or a related field.

Knowledge, Skills, and Abilities:

Knowledge of PR strategies and tactics.
Experience with media relations and event planning.
Excellent writing and editing skills.
Strong interpersonal skills and ability to build relationships with key stakeholders.
Familiarity with social media platforms and their use in public relations.
Understanding of SEO and content marketing
Results-oriented.
Creative and innovative thinking skills to develop new and effective marketing strategies.

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