Optimization Specialist

WFP seeks candidates of the highest integrity and professionalism who share our humanitarian principles.

Selection of staff is made on a competitive basis, and we are committed to promoting diversity and gender balance.

Job Title: Optimization Specialist

Division: PPF – Private Partnerships and Fundraising Division

Duty Station: Rome based or Remote working (candidate can choose preferred option)

Type of Contract: full-time regular Consultant

Level: CST-1

Duration: 11 months

Deadline for applications: 19.03.2023

ORGANIZATIONAL CONTEXT

The United Nations World Food Programme (WFP) is the world’s largest humanitarian agency working to create a world with zero hunger. WFP and its partners believe that no child should go to bed hungry and that individual and collective wellbeing can only be achieved if all children, women and men get the nutritious food they need to lead healthy, dignified lives. Each year, WFP assists 86.7 million people in 83 countries. Every day, some 5,600 WFP-chartered trucks are on the road, 92 planes are in the air and 20 ships are at sea. These numbers speak to WFP’s unparalleled reputation as an emergency responder, one that is often the first on the scene in the most difficult environments. WFP also works with partners to strengthen the resilience of communities most vulnerable to hunger and malnutrition through long-term development programmes aimed at boosting food security, local economies, education, employment and gender equality. While hunger and malnutrition are the world’s largest solvable issues, the needs are still immense and growing. 821 million people in the world suffer from chronic hunger.

WFP is committed to growing private sector fundraising with a focus on individual giving and have developed two products – WFP.org and Share The Meal (STM). Individual giving is recognized as a fundraising channel that has been successfully used by other UN agencies generating the bulk of their private sector income.

The aim for WFP is to engage with supporters in their preferred channels and maximize long-term support. To help support these aims, WFP have decided to develop a Business Intelligence Hub. The mission of the Hub is to deliver data, analysis and insights to facilitate better decision making, appropriate fundraising and the best possible supporter experience.

In addition to analysis, the hub will also comprise a planning and research element to better understand supporter motivations, external market trends and to help turn data insights into actionable insights.

PURPOSE OF THE ASSIGNMENT

The purpose of this assignment is to contribute to the Optimization and User Experience workstreams of the BI Hub. Working directly with the Optimization Lead, the Optimization Specialist will conduct qualitative and quantitative research, develop ideas for testing, and work with stakeholders to implement AB tests across Individual Fundraising properties. The Optimization Specialist will also document insights, research outcomes, and test results to facilitate knowledge sharing across the team.

KEY RESPONSIBILITIES

Research

• Deliver projects within the research & analytics roadmap to better understand how audiences interact with IF web properties, apps, and products.
• Consult on, and execute, regular qualitative and quantitative research for the purposes of understanding supporters, their motivations, and expectations (polls, surveys, user testing, interviews)
• Use analytics tools to monitor on-site/in-app behavior and identify opportunities for performance improvement.
• Work with IF stakeholders to help identify and develop research questions for their programmes

Experimentation & Execution

• Develop creative solutions & hypotheses to solve problems identified by research
• Conceive, execute, and conclude experiments across websites, apps, and products
• Work with product managers, designers, and developers to turn experiment ideas into reality
• Support stakeholders from Fundraising, Marketing and Product teams by advising on test design, execution, and interpretation.
• Create detailed test reports, utilizing data visualization tools such as Tableau
• Help develop an Individual Fundraising test repository, conducting meta-analyses and establishing best practices
• Share insights gained from user research and experimentation

DELIVERABLES AT THE END OF THE CONTRACT

• Research objectives are met (output, insight generation, stakeholder delivery)
• Testing KPIs are met (experiment output, income, test success)
• Development of IF test repository

QUALIFICATIONS AND EXPERIENCE REQUIRED

Terms and Conditions

Short-listed candidates can be subject to written assessment.

WFP offers a competitive compensation package which will be determined by role’s responsibilities and deliverables, please acknowledge the level of this consultancy offer and be aware that as per UN policy any negotiation based merely on personal cv is not allowed.

This consultancy assignment is renewable upon funding.

Visit the website for detailed information on working with WFP: http://www.wfp.org – Click on: “Our work” and “Countries” to learn more about our operations.

Qualified female applicants and qualified applicants from developing countries are especially encouraged to apply.

WFP is committed to diversity and inclusion within its workforce, and encourages all qualified candidates, irrespective of gender, nationality, religious and ethnic backgrounds, including persons living with disabilities, to apply to become a part of the Organisation. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the selection & recruitment process, and for work-related needs upon joining the Programme.

WFP has zero tolerance for discrimination and does not discriminate on the basis of HIV/AIDS status. WFP has zero tolerance for sexual exploitation and abuse, any kind of harassment, including sexual harassment, abuse of authority or discrimination. All selected candidates will, undergo rigorous reference and background checks.

No appointment under any kind of contract will be offered to members of the UN Advisory Committee on Administrative and Budgetary Questions (ACABQ), International Civil Service Commission (ICSC), FAO Finance Committee, WFP External Auditor, WFP Audit Committee, Joint Inspection Unit (JIU) and other similar bodies within the United Nations system with oversight responsibilities over WFP, both during their service and within three years of ceasing that service.

We greatly appreciate your interest in WFP and joining our mission to achieve Zero Hunger by 2030

Saving Lives, Changing Lives!

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