Senior Copywriter

4 يناير، 2023

0 1 دقيقة واحدة

Senior Copywriter

الوصف الوظيفي

We are looking for a Senior Copywriter to lead our creative marketing content efforts.

Senior Copywriter responsibilities include writing original copy and slogans for advertising campaigns, editing and publishing Junior Copywriters’ articles and maintaining brand consistency across online channels. If you have experience creating web content, we’d like to meet you. Along with your application, please submit a portfolio or links to your published work.

Ultimately, you will create informative and engaging content about our products and services for our audiences.

Responsibilities

Research industry-related topics and identify gaps in our content
Write original copy for ads and social networks
Prepare and publish articles that describe our company and products
Edit and fact-check pieces of content generated by colleagues (e.g., Junior Copywriters)
Use SEO practices to optimize articles and increase visibility
Liaise with Designers to enrich text with visual aids, like images and charts
Shape language and tone used in sales emails, banners, and brochures
Create and oversee reports on content (e.g., weekly or monthly)
Interview clients, industry experts, and internal teams
Monitor metrics related to our content, like web traffic and conversion rates
Ensure all content is up to date

المهارات

Requirements and skills

Proven work experience as a Senior Copywriter, Product Copywriter or similar role
Portfolio of published articles
Excellent writing and editing skills, with a keen eye for detail
Hands-on experience with Content Management Systems (e.g. WordPress)
An ability to write creative copy both for large pieces of content (e.g. product descriptions) and smaller texts (e.g. social media posts)
Solid time-management skills
Basic keyword search knowledge
BSc in Marketing, Communications or relevant field