Digital Experience Specialist, AED 19,400-21,200 per month, Dubai

24 أكتوبر، 2022

0 3 3 دقائق

الوصف الوظيفي

Our client is seeking a Digital Experience Specialist to join their Marketing Communications Department. In this role you will optimise engagement across online platforms and support the technical implementation and measurement of new digital assets including microsites and videos. You will also be responsible for managing the integration of marketing plans for our client’s people agenda, including, but not limited to, careers and talent recruiting, ambassador program, diversity and inclusion, and social impact. You will work closely with internal and external stakeholders to develop and publish interactive and engaging content designed to optimise the user journey of target segments.

Description:

Support in the successful delivery of a range of digital projects, including web experiences, microsites, podcasts, and videos
Work with managers to create a stellar and successful digital experience for all audience segments, including clients, talent, and media, ensuring that each touchpoint of their journey is effective and engaging
Support with marketing performance management and analytics
Act as a marketing arm to support in optimising people programs (Inclusion & Diversity, Female Value Proposition, Global Mobility, Social Impact, and others) and in creating a best-in-class experience for people segments (Talent, new joiners, MBA ambassadors, others)
Partner with key internal stakeholders – including colleagues from Human Capital – to understand challenges and objectives around people programs
Map all touchpoints, and understand and analyse user journeys
Understand programs and initiatives and devise integrated yearly marketing plans for each, providing recommendations on content, campaign production, and user experience online and offline
Curate content for each of the marketing plans and align closely with stakeholders
Design multi-channel marketing campaigns and drive implementation from ideation to execution, identifying the right tactics to leverage across a multitude of marketing channels (i.e., website, social media, paid media, email, offline material)
Produce valuable and engaging assets that attract and convert our target groups, by managing and working closely with several internal teams and expert external vendors
Own all relevant sections of our client’s website to ensure it reflects on program goals
Own people-centric social media platforms and go-to-market approach. Set guidelines to educate stakeholders to produce and publish self-generated content, and monitor closely
Instill a “marketing mindset” in internal stakeholders, to make marketing a continuous and consistent part of our people programs
Be on the lookout of market trends and technologies, and conduct regular benchmarks with key market players
Constantly innovate on delivery models and external partner capabilities to ensure best in class output
Drive reporting and performance analysis of people projects. Measure and report on marketing campaigns, gain insights and assess against goals

المهارات

Criteria:

4+ years of marketing experience
University degree in Business or Marketing
Proven skills and experience with digital project delivery across website, social media, and paid media
Excellent oral and written communication skills
Excellent people skills and high sense of teamwork
Strong understanding of marketing channels
Strong analytical and quantitative skills
Project management skills with demonstrated ability to multitask and prioritize
Experience in managing cross-functional teams, including creative teams and vendors, to develop marketing assets
Inquisitive and creative mind set
Must currently reside in the UAE

Please respect the criteria requirements and only apply if you meet these as you will not be considered if you do not. We thank you for your application however due to the high volume of candidate applications, we only accept online applications in the first instance. Successful candidate applications will be contacted, if you are not successful your CV will be stored on our database but to make sure you do not miss out keep checking our website, follow us on Twitter and follow our Sapphire Recruitment LinkedIn page.