Sales Manager

9 أكتوبر، 2022

0 3 2 دقائق

Sales Manager

الوصف الوظيفي

Sales Manager | IKEA

Overview of the role:

To look after all the sales activities in assigned market. Directs a sales team and provides leadership towards the achievement of maximum profitability and growth in line with company vision and values.

What you will do:-

Description of Accountability:

Commercial

Develop a business plan and sales strategy for the market that ensures attainment of company sales goals and profitability.
Initiates and coordinates development of action plans to penetrate new markets.
Assists in the development and implementation of marketing plans as needed.

Responsible to drive sales and commerciality with commercial calendar, add on/activity sales, double exposure and other sales promoting actions.

Financial

Manage all operating costs related to your departments.
Achieve the sales budget and gross margin goals set by the store manager for Market Hall and Showroom.
Make sure that sales forecasts are adapted to the sales in order to achieve an optimal goods flow.

Control expenses to meet budget guidelines and determine price schedules and discount rates.

Merchandising and Display

Plan together with the Communication and Interior (Comm-in) Design Team the presentation of the store merchandising in line with the IKEA concept and guidelines, as well as evaluate the results so as to achieve sales targets. In addition provide input regarding style and target groups in order to ensure the planning of the sales areas.

Business Development

Keep up to date with the competition in the furnishing industry so as to contribute to future development of the IKEA business.
Marketing/ Business Development
Direct the implementation of store activities with support to the marketing campaign and evaluation of business and article performance.

Customers

To achieve the customer satisfaction goals set by the store manager for your areas (measured by IKEA Brand Capital and CSI).

Resolve customer complaints regarding sales and service.

People Management

Prepares action plans by individuals as well as by team for effective search of sales leads and prospects.
Provides timely feedback to senior management regarding performance.
Provide effective leadership to a culturally diverse team of sales staff.
Be responsible for selection of competent staff and their on-going motivation, training and development.

الوصف الوظيفي

المهارات

Required Skills to be successful:-

Must have the ability to create an environment where the IKEA values are a strong and living reality that embraces the diversity of co-workers and visitors.
Must have a strong enthusiasm and interest in home furnishings.
Must have highly developed merchandising and sales steering knowledge.
Strategic Planning and Analytical Skills, Effective Communication, Excel competence.

What equips you for the role: