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Marketing officer
DARBCO is currently Expanding, and as a result, our team is also expanding. If you are interested in working in a professional and friendly environment and are passionate about technology, Join our Family!
Role Overview:
The Marketing Officer will play a pivotal role in executing marketing strategies, increasing brand awareness, and driving product sales or service engagement. The ideal candidate will be creative, analytical, and adept at managing various marketing initiatives.
Key Responsibilities:
- Develop and implement innovative marketing campaigns in line with the company's objectives.
- Collaborate with the marketing team to brainstorm and create content for digital platforms, such as social media, websites, and email campaigns.
- Monitor and report on the effectiveness of marketing campaigns using analytics tools.
- Stay updated with the latest market trends and competitive products or services to adjust marketing strategies accordingly.
- Coordinate and participate in promotional activities and trade shows.
- Develop and manage the marketing budget.
- Work closely with external agencies to execute marketing programs.
- Assist in the production of marketing materials, such as brochures, posters, and advertisements.
- Conduct market research to identify new opportunities and target audiences.
- Establish and nurture relationships with customers, stakeholders, and industry partners.
Required Qualifications and Skills:
- Bachelor's degree in Marketing, Business Administration, or a related field.
- 1 year of experience in a marketing role.
- Proficiency in digital marketing tools and platforms, such as Google Analytics, and social media advertising.
- Strong communication, presentation, and interpersonal skills.
- Ability to work in a fast-paced environment and manage multiple projects simultaneously.
- Creativity and the ability to think outside the box.
- Knowledge of the latest marketing trends and techniques.
Preferred Skills:
- Experience with graphic design and content creation tools.
- Familiarity with CRM software.