Senior Market Intelligence Analyst

17 أبريل، 2023

0 0 2 دقائق

الوصف الوظيفي

Position Title: Senior Market Intelligence Analyst

Employment Type: Full-time

Salary: up to 45K AED all-inclusive depending on experience and qualification

Job Location: UAE

About the Client:

A leading oil and gas company in UAE

Job Description:

Conducting market research: The analyst will be responsible for conducting market research and competitive analysis to understand the trends and dynamics of the oil and gas market, including supply and demand, pricing, and industry regulations.
Developing marketing strategies: Based on the insights generated from the market research, the analyst will collaborate with the marketing team to develop marketing strategies that align with the company's objectives and goals and consider the unique challenges and opportunities of the oil and gas industry.
Analysing marketing campaigns: The analyst will monitor and analyse the performance of marketing campaigns, such as trade shows, conferences, and digital marketing, to identify areas for improvement and optimization. They will work closely with the marketing team to make data-driven decisions and improve campaign effectiveness.
Creating marketing dashboards: The analyst will be responsible for creating and maintaining marketing dashboards that provide senior management with a clear understanding of the effectiveness of marketing campaigns and their impact on business performance, as well as key performance indicators (KPIs) related to the oil and gas industry.
Forecasting and budgeting: The analyst will work closely with the finance and control team to create marketing budgets and forecasts that align with the company's financial objectives and reflect the specific challenges and opportunities of the oil and gas industry.
Providing insights to senior management: The analyst will provide senior management with regular reports and presentations that highlight trends and opportunities in the oil and gas market, and offer recommendations on how the company can optimize its marketing strategies to achieve its objectives. They may also collaborate with other departments, such as supply chain and operations, to ensure that marketing strategies are aligned with broader business objectives.