Digital Marketing Specialist

16 أبريل، 2023

0 0 دقيقة واحدة

الوصف الوظيفي

Job description

The Job Overview

We are seeking a Digital Marketing Specialist expert to help us make better business decisions based on our marketing data. The ideal candidate will have a working knowledge of SEO, Social Media Campaigns. Google Ads and Google Analytics.

Your primary responsibilities will be maintaining the Google Ad accounts of our company and analyzing the results to identify patterns and trends that can help us improve the efficiency and usability of our products and services. You will also be expected to improve our Google Ads accounts and maximize the return on our investment.

Responsibilities

Manage all aspects of Digital Marketing Specialist.
Create and optimize ad campaigns and paid search landing pages.
Analyze and optimize ad campaigns to increase return on investment (ROI)
Use Google Ads to drive a variety of online marketing campaigns.
Analyze and optimize pay-per-click (PPC) campaigns to increase ROI.
Manage and optimize display campaigns across multiple devices.
Develop PPC strategies to increase online visibility.

المهارات

Job Qualifications and Skill Sets

A degree in digital marketing or a related business field
In-depth knowledge of SEO, Social media campaigns / Meta Ads, Google Ads, Microsoft Advertising (formerly Bing Ads), and Google Analytics
An understanding of search engine optimization (SEO) and search engine marketing (SEM)
Google Ads certification
Competency with using Word, Excel, and PowerPoint to produce reports and presentations for clients.

Job Type: Full-time

Experience: