Digital Marketing Specialist

28 فبراير، 2023

0 0 دقيقة واحدة

الوصف الوظيفي

Description:

We are looking for a Digital marketing specialist who has a strong grasp of concepts regarding marketing tools, strategies, and integrated digital marketing campaigns

Responsibilities:

Managing and growing multiple social media profiles whilst maintaining a consistently high-quality brand image with every post
Develop and execute a social media strategy.
Create and execute a content marketing strategy to drive engagement and conversions
Curating images and text and videos to provide value to our followers
Making data-driven decisions to improve engagement and post quality
Work on creating and managing digital marketing campaigns to meet company targets.
Measure and report on digital marketing campaign performance, and assess these against goals such as KPIs and ROI
Manage & optimize spending according to campaign performance
Develop recommendations to continually improve performance by analyzing internal results, competitive data, and staying on top of industry trends
SEO optimization and monitoring including writing blogs
Manage and optimize email marketing campaigns using e-mail platforms
Monitor and analyze website analytics to inform and improve marketing strategies
Implement e-mail marketing campaigns

المهارات

Required Experience:

You'll need to be completely fluent in both written and verbal English & Arabic. You need to be able to communicate quickly, and you need to have the following experience:

Bachelor's degree in marketing
4 + years of experience in digital marketing
Direct-to-consumer (D2C) experience & business to business consumer (B2B) experience
1+ years of experience with email marketing platforms
Knowledge of video and picture editing software such as Adobe
Strong understanding of website optimization and site speed
Strong understanding of analytics and ability to interpret data to inform marketing decisions
Experience in developing and executing social media strategy
Experience in content marketing
Proven experience in SEO – Google ad