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DIGITAL MARKETING COMMUNICATIONS SPECIALIST - وظيفتي
وظائف الأماراتوظائف بيت الامارات

DIGITAL MARKETING COMMUNICATIONS SPECIALIST

DIGITAL MARKETING COMMUNICATIONS SPECIALIST

الوصف الوظيفي

Responsibilities

  • Developing and implementing a digital marketing strategy
  • Creating visual concepts for promotional activities
  • Managing the digital marketing calendar
  • Maintaining the online presence and reputation of the company
  • Overseeing the creation and maintenance of social media content
  • Tracking digital marketing performance
  • Creating and updating digital marketing reports
  • Overseeing the digital marketing budget
  • Planning digital marketing campaigns, including web, SEO/SEM, marketing database, PPC, email, social media, and/or display advertising campaigns
  • Coordinate the creation of digital content (e.g. website, blogs, press releases, and podcasts)
  • Manage end-to-end digital projects
  • Establish our web presence to boost brand awareness
  • Maintain a strong online company voice through social media
  • Liaise with Marketing, Sales, and Product development teams to ensure brand consistency
  • Suggest and implement direct marketing methods to increase profitability
  • Measure and report the performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
  • Stay up-to-date with digital media developments
  • Experience in optimizing landing pages and user funnels
  • Experience with A/B and multivariate experiments
  • Identify trends and insights, and optimize spend and performance based on the insights and keyword research
  • Experience with A/B and multivariate experiments
  • Solid knowledge of website analytics tools (e.g., Google Analytics, Search Console)
  • Experience with using SEO analysis tools (e.g. Semrush, Ahrefs)
  • Working knowledge of Meta Business Manager, LinkedIn Ads
  • Experience in setting up and optimizing Google AdWords and Google Display Network campaigns
  • Strong analytical skills and data-driven thinking
  • Up-to-date with the latest trends and best practices in online marketing and measurement
  • Collaborate with internal teams to create landing pages and optimize the user experience
  • Collaborate with agencies and other vendor partners

المهارات

Qualifications

  • Minimum of a Bachelor’s Degree in Marketing, Digital media Marketing, or a similar field
  • Minimum of 4 years of experience as a Digital Marketing Specialist or similar role
  • Experience with digital marketing automation software
  • Experience with Google Ads and Google Analytics
  • Knowledge of web publishing
  • Proficiency with SEO & SEM tools
  • Superb verbal and written communication skills
  • Strong interpersonal skills
  • Strong problem-solving skills
  • Ability to work well in a team environment
  • Strong time management skills
  • Excellent multi-tasking skills
  • Strong analytical skills
  • Highly developed attention to detail
  • Ability to work in a fast-paced environment
  • Ability to prioritize tasks and meet deadlines
  • Proven work experience as a Digital media specialist or Digital marketing manager
  • Experience with visual communication principles
  • Familiarity with web design and content management systems
  • Excellent analytical and project management skills
  • Brainstorm new and creative growth strategies
  • Basic Design Principles (UX/UI)
  • Data Analytics and Querying
  • WordPress/CMS
  • Marketing Automation and CRM
  • Photo and Video Editing Basics
  • Office Skills—Spreadsheets and Slide Decks

  • Proficiency with Python, and SQL with strong analytical skills
  • Photoshop, Illustrator Premiere Pro, After Effects, or other media editing software
  • Working knowledge of HTML, CSS, and JavaScript development and constraints

تفاصيل الوظيفة

منطقة الوظيفة
أبو ظبي, الإمارات العربية المتحدة
قطاع الشركة
خدمات تكنولوجيا المعلومات
طبيعة عمل الشركة
غير محدد
الدور الوظيفي
التسويق والعلاقات العامة
نوع التوظيف
دوام كامل
الراتب الشهري
غير محدد
عدد الوظائف الشاغرة
1

المرشح المفضل

عدد سنوات الخبرة
الحد الأدنى: 4
الشهادة
بكالوريوس/ دبلوم عالي

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