Product Marketing

4 ديسمبر، 2022

0 6 دقيقة واحدة

Product Marketing

الوصف الوظيفي

Senior Manager – Product Marketing | Al Futtaim Automotive | Trading Enterprises

Overview of the role:

Execute the product vision by being the champion of the Product Portfolios and being the true voice of the customer across the organization. Ensure a successful introduction of the Product Portfolio to the UAE Market and provide a platform for growth.

What you will do:

• Identify target segments and define the primary target customer / vehicle application for each product line

• Manage the Product Lifecycle to meet evolving consumer needs, technology developments and competitor landscape

• Maximise mass profit of the portfolio by optimising volume and profit per unit with right cost to value offering and logical grade walks

• Perform competitive analysis to recommend Product, Pricing and Offer Strategy for launch and develop countermeasures to address sales performance and stock issues

• Establish close relationships with OEM to secure UAE market voice of the customer and influence decisions that could affect short, mid and long term Al Futtaim Trading Enterprises

• Handle OEM enquires & meet deadlines set for each project

• Attend OEM meetings to align on the overall product and brand strategy and ensure maximum influence

• Coordinate with Sales Operations / Demand & Supply team to ensure the desired ordering mix to support the product life cycle strategy

المهارات

Required skills to be successful:

• Extensive experience in automotive pricing environment, developing and implementing pricing strategies

• Driving commercial results with measurable KPIs

• Excellent analytical and problem-solving skills

• Excellent organization abilities, working agile and result orientated

About The Team:

This role will be reporting to Head of Product and Pricing. You will be working in a dynamic and busy environment wherein you will be dealing directly with both internal and external teams.

What Equips You For The Role:

• Minimum 8 years’ work experience in a multinational Automotive industry with managerial experience in product related role.

• OEM or Major Distributor experience desirable, ideally with GCC experience

• 5+ years of hands-on work experience using analytical tools