Digital Marketing Officer

27 نوفمبر، 2022

0 3 2 دقائق

Job Overview:

As a Digital Marketer, you will support the marketing manager with planning and executing an effective digital marketing strategy that builds and maintains a powerful online presence for the company, increases revenue, grows market share, and creates a consistent multi-channel experience for our users and customers.

Responsibilities:

Passionate about the digital world with a deep understanding of the ever-evolving digital and social media environments
Able to lead integrated digital marketing campaigns from concept to execution
Exceptional organizational skills and attention to detail
Data-driven thinking and strong quantitative, analytical, and problem-solving skills, including the ability to turn data and insights into online marketing initiatives
Solid knowledge of website analytics and CRM/marketing automation tools
Experience in optimizing landing pages and user funnels
Out-of-the-box thinker and innovator
Up-to-date with the latest trends and best practices in online marketing and measurement Key Responsibilities
To develop, implement, track and optimize the company's digital marketing campaigns across all paid, owned, and earned channels
To regularly track, analyze and report, weekly, monthly, and quarterly, on campaigns and channels' performances vs. agreed on KPIs and budget
To design, build and maintain social media presence and campaigns
To collaborate and manage relationships with agencies and third parties
To manage various social media campaigns on Facebook, Google, Instagram, etc…
To build, maintain and update customer databases
To set up, distribute, monitor, and analyses direct communications and email marketing campaigns.
To ensure the database is segmented effectively for targeted marketing activities
To contribute to the planning of integrated marketing campaigns
To manage the distribution of content across all channels and to ensure it is constantly up to date and in line with the brand guidelines
To manage and monitor the company's online reputation across different reviews sites and social media platforms
To identify trends, insights, and opportunities to optimize performance
To monitor and report on competitors' online activities Requirements

Requirements

Bachelor's degree from an accredited university in Digital Marketing, Information Technology, or Computer Science.
Advanced computer skills: Microsoft Suite, Word, Excel, and PowerPoint; social media listening/ tracking and analytic tools.
At least 2 years of digital marketing experience, leading and managing digital marketing campaigns.
Internet marketing experience, E-commerce is a huge advantage.
Strong understanding of traditional and online marketing tactics and strategies.
Content management and web analytics experience are a plus.
Ability to independently manage multiple tasks and projects.
Demonstrates self-confidence, energy, and enthusiasm
Initiative and Commitment to Achieve.
Effective Communication.
Attention to detail
Problem-solving and decision making
Leadership skills
Customer focused
Teamwork
Interpersonal skills
Strategic Thinking