Social Media / Digital Marketing

The Royal Film Commission – Jordan (RFC) is seeking to fill the position of Social Media / Digital Marketing.

This position is at the Communication and Culture Department at RFC.

Job Description:

A) Social Media

• Generate, edit, publish and share engaging content daily.
• Select appealing images and videos to complement text.
• Coordinate with various teams to create social media posts, while ensuring they are in line with the Institution’s guidelines.
• Communicate with followers, respond to queries and comments in a timely manner and monitor reviews.
• Oversee sub social media platforms
• Create content calendars.
• Monitor and track discussion topics on social media (traffic, engagement, shares, conversion rates) and measure the success of social media posts/campaign.
• Prepare content and statistical reports; online research on cinema-related topics.
• Apply advertising techniques to boost awareness on activities.
• Perform research on current benchmark trends and audience preferences.
• Responsible for content released on all the Institution’s social media accounts: Facebook, Instagram, Twitter, TikTok, YouTube, LinkedIn.

• Digital Marketing
• Compile analytics reports.

· Develop campaigns and plans to execute them.

• Oversee the production of promotional videos.
• Monitor SEO and user engagement and suggest content optimization.

· Evaluate competitors' websites & apps.

C) Film-Related Activities

· Involved in the work of the Communication department.

· Assist in the screening program: selection of films and management of the screening, whenever required.

Skills

Qualifications:

• BA Degree in Marketing or Communication or any related field.
• 5-7 years experience as a Social Media Specialist or Digital Marketing or similar role.
• Very good cinema culture.
• Online research savvy.
• Understanding of SEO and web traffic metrics.
• Familiarity with PPC, Google AdWords, Google Analytics, CMS, Photoshop, and Microsoft Office experience.
• Familiarity with web design and publishing.
• Copywriting and content creation skills (Arabic and English).
• Analytical mind.
• Good public speaking skills.
• Attention to details.
• Self-motivated and a team player.

Reporting:

Report to the Communication and Culture Manager but working across the various RFC’s departments.

Please send your application no later than 9th of November

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