Senior Art Director

THE BUSINESS:

Memac Ogilvy is one of the leading creative networks in MENA with its flagship office in the UAE and a strong local footprint in the GCC and North Africa. It is part of the formidable worldwide WPP & Ogilvy network. It’s the only truly integrated comms network – with Growth & innovation, Advertising- Brand & Content, PR, Experience & Health under 1 P&L and under single leadership. Memac Ogilvy is the most integrated modern creative and effective partner for client growth in MENA. We deliver on this by combining expert and new capabilities for modern marketing solutions, with solid project management expertise for agile and effective delivery as well as a thorough and passionate People agenda.

The agency is the most awarded Middle Eastern agency in Cannes as well as a big winner at the local award show Lynx. It counts around 500 staff members.

PRIMARY FUNCTION:

The Art Director will be part of a diverse creative team that is led by our Executive Creative Director

The work will be deputized and quality control will be assessed by the senior Creative Directors.

The Creative team embodies our Ogilvy values, giving us the much-needed creative boost in what is a competitive industry space.

KEY RESPONSIBILITIES:

• Delivers work to brief on time and to quality standards and quantity required
• Able to grasp the concept of idea versus execution and understands idea when identified by others
• Can identify ideas in own work and explain them clearly
• Ability to push boundaries when it comes to execution and finding new techniques in Art direction
• Strong listening skills to fully understand the brief
• Able to articulate their own creative ideas to other team members with support from managers
• Understands and appreciates the nature and value of brands
• Approaches all activity within the context of 360 Degree Brand Stewardship
• Acts in the best interest of the brand at all times
• Ability to generate lots of fresh, original ideas from a brief
• Ability to push boundaries of original thinking to explore new creative solutions
• Beginning to develop a basic knowledge of creative formats
• Ability to align the copy with art direction and vice versa
• Work collaboratively with a creative partner.
• Develop smart, single-minded ideas that are on strategy.
• Maintain proper layout and conceptual execution throughout all phases of campaign.
• Collaborate and communicate with team members at all times regarding deadlines, revisions, quality control, and new work.
• Work well under pressure.
• Highly motivated and well organized.
• Can see other people's points of view, and accept and address feedback.

QUALIFICATIONS:

OGILVY HABITS

Ogilvy Habits represent the behaviors that are at the core of our business and how we want to be. Every employee is expected to bring them to life in their everyday work.

• Courage: Shows bravery in making decisions, and stands by values and beliefs
• Idealism: Strives for achievements; dares to raise our sights and blaze new trails
• Curiosity: Has the desire to know more, and is open to all possibilities
• Playfulness: Has fun and knows when not to take him or herself too seriously
• Candour: Encourages openness and honesty with colleagues and with clients
• Intuition: Trusting and listening to our unconscious or “inner guru”, to find unique solutions
• Free-spiritedness: Permission to practice magic, encourage and promote flexibility
• Persistence: Shows determination to achieve the right results

Creative Management:

• To think creatively and devise imaginative and intelligent advertisements based on client briefs.
• To push boundaries of original thinking to explore new creative solutions.
• To communicate creative ideas effectively to a wide audience of varying levels of creative knowledge.
• To translate the strategic creative concept into different creative executions to be presented to the client.
• To execute creative ideas to the highest standard involving and communicating with the necessary creative team.
• Modify initial ideas into workable concepts until the client is satisfied.
• To align the copy with art direction and vice versa
• To deliver work to brief on time and on budget, to the highest quality.
• 7+ years of agency experience

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