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Digital Marketing Team Leader

Job Description

We are looking for a passionate candidate to drive digital marketing in Latam region. You will be leading marketing campaigns across all digital channels and content marketing. You will work closely with the team of trade and product managers to create integrated marketing plans.
This role requires a detailed understanding of project management tools, web analytics, and social technology as well, global platforms.
The candidate must demonstrate a clear ability to develop tactics and run campaigns that drive the business goals earned media, audience growth, owned engagement, acquisition, reach, and more.
With 30,000 people in more than 120 countries, which we're looking to expand, we're a great place for you to show us your worth, step up to new challenges and grow your career.

  • Plan and execute results-driven, multi-platform communication strategy accordingly to global brans standards and local priorities
  • Assist the team in the development of the overall digital marketing strategy, and developing, executing, and optimizing cutting-edge digital campaigns
  • Implement digital marketing activities across a broad range of digital marketing channels: social media incl. influencers, industry portals, e-mailing, paid media
  • Providing ongoing actionable insights into campaign performance to relevant stakeholders
  • Work closely with digital ad publications and agencies
  • Defining, measuring, and evaluating relevant media KPIs and budget forecasting
  • Conducting in-depth keyword and website research, ad grouping and audience targeting
  • Manage the creation of relevant and engaging digital content for publishing onto various digital platforms
  • Analyze digital marketing analytics reports and share insights with the team to develop optimization plans
  • Stay abreast of emerging digital tools and platforms, digital marketing trends, new technologies, and share insights with the rest of the team
  • University studies in Business, Communication, Marketing
  • Specialization in Digital Marketing is a strong plus
  • Excellent communication skills: must be a personable, confident team player, able to build strong collaborative relationships with different stakeholders
  • 3-5 years Digital Marketing Communication experience in a multinational company or at an agency working
  • Fluent in English & Spanish (written & spoken)
  • Job Details

    Employment Types:

    Full time

    Industry:

    Construction & Engineering

    Function:

    Digital Marketing , Marketing & Communications , Marketing Research & Analysis

    Roles:

    Online / Digital Marketing , Team Leader / Technical Leader

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