Senior Executive – SEO

29 سبتمبر، 2022

0 4 دقيقة واحدة

الوصف الوظيفي

Company Description

We are an award-winning global creative organization and our public relations firm focused on building influence to deliver meaningful impact on business and the world.

We are strategists, storytellers and creators.

We are a global collective of modern communicators who are building the brands and leaders of tomorrow. Our business is making our clients – of all shapes and sizes – more influential. And our passion is shaping and evolving – with every step we take – the public relations industry and what we can accomplish.

Job Description

· Conduct on-page / technical SEO audits to find and remove any impediments to SEO performance on clients websites.

· Conduct off-page content and link profile analysis on our clients and their competitors websites to discover vertical trends and determine weaknesses and opportunities for our clients

· Constantly monitor clients SEO performance, and reporting findings back to the Senior Management teams

· Assist the Management team with technical queries, understanding SEO performance and contributing to monthly SEO technical reports

· Set-up Google/Bing Webmaster Tools accounts for client websites, and monitor them regularly for crawling and indexing issues. Issues identified will be surfaced to the SEO Lead Manager, documented for client communication/follow-up

· Have a solid knowledge of the search engine spidering, crawling and indexing process, while understanding the importance of XML sitemaps, robots.txt files and 301 redirects to those processes.

· Have a solid knowledge of web server function, including common server error codes

· Have a strong familiarity with the web development process, including the important points at which SEO must be considered.

· Have a working knowledge of HTML, JavaScript, and CSS as they relate to SEO.

· Demonstrate understanding of how duplicate content and page load speed affects SEO by advising clients on best practices for successful implementation and improvement.

· Attend and contribute to internal strategy meetings to help define the most relevant and effective strategies and best SEO practice for all clients

Keep up to date with industry techniques for SEO and content marketing