Brand & Marketing executive – Corporate

25 سبتمبر، 2022

0 2 دقيقة واحدة

الوصف الوظيفي

Brand & Marketing executive – Corporate (KSA)

Planning, developing and implementing effective marketing communication campaigns and strategies.
Organize and oversee advertising/communication campaigns (social media, website, TV etc.), exhibitions and promotional events.
Conduct market research and analysis to evaluate trends, brand awareness and
competition ventures.
Initiate and control surveys to assess customer requirements and dedication
Maintain relationships with media vendors and publishers to ensure collaboration in promotional activities
Monitor progress of campaigns using various metrics and submit reports of performance.
Collaborate with managers in preparing budgets and monitoring expenses
Support in writing and producing all marketing & branding collateral, including brochures, letters, emails and websites.
Understanding the product and customer profile and write thorough specs for each.
Assisting in the production of ongoing competitor analysis and reporting, with reference to pricing, presentation and promotion.
Responsible for ensuring effective Marketing & Branding campaigns that enhance the image of the Company and its services
Build and program manage cross-Corporate Marketing (creative, video, web, social media) plans for key product launches and GTM initiatives.

Bachelor’s or master’s degree in marketing or a related field
Minimum of 4-5 years branding and/or marketing experience.
Fluent in English and Arabic.
MENA experience is a plus.
Be able to use data sources and make recommendations that can drive actions in the business
Have a strong understanding of the available digital options (mobile, social, search, video, gaming, e-commerce etc).
CRM knowledge – can explain the consumer & shopper segmentation. Understanding of Salesforce is a plus.
Excellent understanding of the full marketing mix. Outstanding communication skills.
Strong analytical skills partnered with a creative mind. Data-driven thinking and an affinity for numbers.
Up-to-date with latest trends and marketing best practices.
Knowledge in construction, building and finishing materials is a plus.