Senior Consumer Insights Executive
Job Description
- Develop and shape group-wide and targeted consumer studies, coordinate with agencies and Group data sources
- Design, analyse and present primary and secondary market research projects (Qualitative, Quantitative, offline, online, ad hoc, longitudinal, co-creation, etc.)
- Connect with various business units to understand their requirements and shape reports accordingly
- Communicate action orientated insights to the business through qual/quant synthesis and compelling/visual storytelling
- Proactively identify and develop new opportunities/ white space for GCC consumer research and link it to strategic priorities of the Group
- Track data on global consumer sentiment to measure variances vs GCC markets
- Proactively seek new data sources and integrate it into the consumer research
- Collaborate across the Intelligence, Strategy and Grow teams on consumer projects and group/segment wide studies
- Be an agent of change for consumer knowledge and insights
What you'll need to succeed
- Curious, proactive, and passionate about luxury industry
- Minimum of 3+ years of market research experience in the agency or FMCG
- Bachelor's Degree in Marketing, Economics, Psychology, Sociology or related field required
- Team player, motivated, with very strong analytical and presentation skills
- Experience in selecting appropriate, diverse research methodologies, designing research studies, and trying new methods when appropriate
- Experience leading projects with ownership of suppliers, research, and schedule
- Curious professional continuously striving to develop him/herself
- Arabic (read, written and spoken) is a bonus
What we can offer you
With us,you will turn your aspirations into reality. We will help shape your journey through enriching experiences, learning and development opportunities and exposure to different assignments within your role or through internal mobility. Our Group offers diverse career paths for those who are extraordinary, every day.
We recognise the value that you bring, and we strive to provide a competitive benefits package which includes health care, child education contribution, remote and flexible working policies as well as exclusive employeediscounts. To view all our perks and benefits,
Job Details
Employment Types:
Full time
Industry:
Retailing
Function:
Marine Services
Roles:
Marine Counter Intelligence / Human Intelligence
Skills:
Senior Consumer Insights Executive
