E-commerce

14 سبتمبر، 2022

0 6 دقيقة واحدة

E-commerce

الوصف الوظيفي

Lead Ecommerce Function with full accountability on online sales/profit
Managing all core functions of Web Merchandising, Content & Digital Marketing over multiple channels covering App and social media aligned with the needs of the customer to ensure a simple, intuitive and rich customer experience.
Lead all three core E-commerce functions: Digital Marketing, Web Merchandising, and Content
Drive monthly and yearly revenue budget and targets set in coordination with individual category heads and finance
Formulate and drive monthly trading & promotional planning with Buyers and Category Managers which in turn drive marketing, visibility, and merchandising plans.
Plan and execute end-to-end marketing and visibility plan covering SEM (AdWords / affiliate), app, social media, e-mail newsletters, SMS, press releases, app notifications, and other marketing channels.
Drive daily tactical asset plans with merchandising and marketing teams.
Ensure effective web merchandising and 'searchandising'.
Ensure smooth catalog listing on the app with media-rich content for a rich user experience.
Continually enrich UI & UX by identifying and driving new feature additions and improvements to app.
Ensure continual SEO optimization.

الوصف الوظيفي

المهارات

Skills

• Min 5 years experience.

• Managing e-commerce function(s) and relevant commercial & technical background with knowledge using app platform (we need details on app platform and what language was used to develop).

• Leadership skills and management experience.

• Ability to identify and drive continual process improvements.

• Ability to track competition moves, promotions, and product highlights and make strategic as well as tactical moves.