Marketing Broadband Manager – 5G and 4G

13 سبتمبر، 2022

0 6 دقيقة واحدة

الوصف الوظيفي

Job Brief:

Responsible for assisting in the development of Umniah Home Broadband proposition in the market. Also, responsible for creating and managing mainly the wireless broadband segment and to ensure meeting customers’ needs through developing products and services, and achieving the targets. As one of the main projects that will be led by manager is to launch Umniah 5G once decided.

Key Responsibilities:

Develop and plan home broadband products/services for consumer market that match customer needs and enable the company to become the preferred provider for home internet services (mainly wireless (5G)).
Launch Umniah 5G.
Create and review business cases for new products/services to maximize the product revenue, impact, and customers
Liaise with the product development, IT, Network, and Marketing Communications department to ensure a successful implementation and launch of the agreed products/services roadmap.
Ensure successful launch for new products/services across several communications channels (traditional and non-traditional channels).
Think out of the box to introduce creative and new products/services for the consumer market that enhance the customers’ way of living and meet the customers’ needs.
Support direct manager in preparing the yearly strategy plan for the home broadband segment in order to increase the company market share, segment revenues, reduce churn rate and increase customers’ lifetime value.
Monitor and analyze home broadband customers base (mainly wireless (5G)) by developing reports to extract insights in terms of data consumption behavior, revenue, churn and internet contents interests.
Track and evaluate new products and services in terms of customers’ base and revenues and make sure product matches the plans.
Deal with sales feedback and related complaints received from end users through front liners such as customer care, back office, and social media channels to take the best action in order to enhance the customer experience.